Sussman’s

Sidney “Sid” Sussman (1919-2009) was a Bernardsville icon, who ran a small department store in town at various locations for over 60 years. He was also known for his work with the Bernardsville Kiwanis Club and the Fresh Air Fund of New York. From around 1953 to 1977, Sid wrote a weekly column/advertisement in The Bernardsville News called “Wrapping It Up,” which he signed “ThatSid.” The column was a mixture of local news and corny humor with an often risqué twist as shown in this clip from Sept. 16, 1971: “A pediatrician I know told me that infants don’t have nearly as much fun in infancy as adults have in adultery.” (Illustration courtesy of The Bernardsville News/New Jersey Hills Media Group)